2025
Philosopher's Fuel
Philosopher’s Fuel is a premium nootropic and adaptogen brand blending ancient alchemy with modern science. The flagship formula, Neuro Alchemy, harnesses 18 herbs to enhance focus, relieve stress, and unlock lasting cognitive clarity. Vegan, cruelty-free, and ethically crafted, we fuel high performers, entrepreneurs, creators, and professionals to operate at their peak every day.
Know More
About Philosophers Fuel
Philosopher’s Fuel is a wellness-focused startup creating functional products for modern, mindful lifestyles. Built at the intersection of philosophy and performance, the brand translates big ideas into tangible consumer experiences from packaging to digital platforms helping users fuel their day with purpose.
My Role at Philosopher’s Fuel
Brand & Product Designer
At Philosopher’s Fuel, I partnered with the founding team to design a complete identity system and digital experience for a new wellness product line. My role combined brand design, UI/UX, and motion design, ensuring that every touchpoint — from packaging to investor decks — aligned with the company’s mission.
My work spanned across:
Brand identity and logo design
Packaging design and product mockups
E-commerce wireframes and UI kits
Marketing visuals and investor presentations
Motion graphics and launch campaign assets
My experience
As Brand & Product Designer, I developed a holistic design system that positioned Philosopher’s Fuel as both credible and approachable in the competitive wellness market.
Created a modular brand identity adaptable across packaging, digital, and social channels.
Designed responsive e-commerce flows and prototypes in Figma, achieving a 20% higher conversion rate in early testing.
Produced marketing decks and product videos that helped the startup secure $250K in seed funding.
Documented brand guidelines and design principles to support scalability as the product line expands.
Concept
To reflect Philosopher’s Fuel’s philosophy-driven approach, I merged clean, minimal design with bold storytelling.
UI/UX: Crafted a streamlined digital shopping journey with clear navigation, wireframes, and reusable design components.
Packaging: Developed physical mockups with typography and color systems rooted in wellness cues.
Motion Design: Built launch animations and social-first content that boosted early adoption by 30% above projections.
These assets created a seamless bridge between physical and digital touchpoints, ensuring consistency and impact across every channel.
More Works
2025
Philosopher's Fuel
Philosopher’s Fuel is a premium nootropic and adaptogen brand blending ancient alchemy with modern science. The flagship formula, Neuro Alchemy, harnesses 18 herbs to enhance focus, relieve stress, and unlock lasting cognitive clarity. Vegan, cruelty-free, and ethically crafted, we fuel high performers, entrepreneurs, creators, and professionals to operate at their peak every day.
Know More
About Philosophers Fuel
Philosopher’s Fuel is a wellness-focused startup creating functional products for modern, mindful lifestyles. Built at the intersection of philosophy and performance, the brand translates big ideas into tangible consumer experiences from packaging to digital platforms helping users fuel their day with purpose.
My Role at Philosopher’s Fuel
Brand & Product Designer
At Philosopher’s Fuel, I partnered with the founding team to design a complete identity system and digital experience for a new wellness product line. My role combined brand design, UI/UX, and motion design, ensuring that every touchpoint — from packaging to investor decks — aligned with the company’s mission.
My work spanned across:
Brand identity and logo design
Packaging design and product mockups
E-commerce wireframes and UI kits
Marketing visuals and investor presentations
Motion graphics and launch campaign assets
My experience
As Brand & Product Designer, I developed a holistic design system that positioned Philosopher’s Fuel as both credible and approachable in the competitive wellness market.
Created a modular brand identity adaptable across packaging, digital, and social channels.
Designed responsive e-commerce flows and prototypes in Figma, achieving a 20% higher conversion rate in early testing.
Produced marketing decks and product videos that helped the startup secure $250K in seed funding.
Documented brand guidelines and design principles to support scalability as the product line expands.
Concept
To reflect Philosopher’s Fuel’s philosophy-driven approach, I merged clean, minimal design with bold storytelling.
UI/UX: Crafted a streamlined digital shopping journey with clear navigation, wireframes, and reusable design components.
Packaging: Developed physical mockups with typography and color systems rooted in wellness cues.
Motion Design: Built launch animations and social-first content that boosted early adoption by 30% above projections.
These assets created a seamless bridge between physical and digital touchpoints, ensuring consistency and impact across every channel.
More Works
2025
Philosopher's Fuel
Philosopher’s Fuel is a premium nootropic and adaptogen brand blending ancient alchemy with modern science. The flagship formula, Neuro Alchemy, harnesses 18 herbs to enhance focus, relieve stress, and unlock lasting cognitive clarity. Vegan, cruelty-free, and ethically crafted, we fuel high performers, entrepreneurs, creators, and professionals to operate at their peak every day.
Know More
About Philosophers Fuel
Philosopher’s Fuel is a wellness-focused startup creating functional products for modern, mindful lifestyles. Built at the intersection of philosophy and performance, the brand translates big ideas into tangible consumer experiences from packaging to digital platforms helping users fuel their day with purpose.
My Role at Philosopher’s Fuel
Brand & Product Designer
At Philosopher’s Fuel, I partnered with the founding team to design a complete identity system and digital experience for a new wellness product line. My role combined brand design, UI/UX, and motion design, ensuring that every touchpoint — from packaging to investor decks — aligned with the company’s mission.
My work spanned across:
Brand identity and logo design
Packaging design and product mockups
E-commerce wireframes and UI kits
Marketing visuals and investor presentations
Motion graphics and launch campaign assets
My experience
As Brand & Product Designer, I developed a holistic design system that positioned Philosopher’s Fuel as both credible and approachable in the competitive wellness market.
Created a modular brand identity adaptable across packaging, digital, and social channels.
Designed responsive e-commerce flows and prototypes in Figma, achieving a 20% higher conversion rate in early testing.
Produced marketing decks and product videos that helped the startup secure $250K in seed funding.
Documented brand guidelines and design principles to support scalability as the product line expands.
Concept
To reflect Philosopher’s Fuel’s philosophy-driven approach, I merged clean, minimal design with bold storytelling.
UI/UX: Crafted a streamlined digital shopping journey with clear navigation, wireframes, and reusable design components.
Packaging: Developed physical mockups with typography and color systems rooted in wellness cues.
Motion Design: Built launch animations and social-first content that boosted early adoption by 30% above projections.
These assets created a seamless bridge between physical and digital touchpoints, ensuring consistency and impact across every channel.
More Works